The online world: How am I influenced by what I see online?

Considering how online content can influence choices by examining advertising, influencers and persuasive techniques used online.

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  5. The online world: How am I influenced by what I see online?

Unit outcomes

Pupils who are secure will be able to:

  • Understand that much online content is designed to influence people.
  • Identify how online content can influence people ( such as through adverts, videos, trends and opinions (presented as fact).
  • Explain that influence can affect what people buy, watch or believe and is not always obvious.
  • Recognise the difference between fact and opinion.
  • Explain that some people try to influence or mislead people on purpose, for example, to get money, attention or reactions.
  • Evaluate online content and assess whether it is reliable and true.
  • Report content to an adult or online if you think it is deliberately misleading (or makes them feel uncomfortable).

Suggested prior learning

The online world: How can we decide what to trust online?

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Teacher video: UKS2 The online world overview

An overview of 'The online world' key area in Upper key stage 2.
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Lessons

Lesson 1: How do adverts try to influence us online?

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Lesson 2: How are adverts chosen for me online?

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Lesson 3: How else am I influenced online?

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Lesson 4: How do online trends shape our choices offline?

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Lesson 5: How does what we see online influence our viewpoints?

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Lesson 6: How can some online messages be misleading?

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Key skills

  • Recognising that online experiences
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Key knowledge

To know:

  • Specific online activities
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Key vocabulary

advert

fact

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Related content

    Resources

Unit resources

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RSE & PSHE

Knowledge organiser – RSE & PSHE Y5: How am I influenced by what I see online?

Aimed at pupils, two pages providing key facts and definitions from the unit 'How am I influenced by what I…

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RSE & PSHE

Vocabulary display – RSE & PHSE Y5: How am I influenced by what I see online?

A display version of the vocabulary for the unit 'How am I influenced by what I see online?'

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Cross-curricular opportunities

British values: Individual liberty.

Computing.

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The online world: How do I feel about the things I see online?

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