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Understanding product design
This Design and technology video introduces teachers to supporting pupils in evaluating existing products to inspire innovation and deeper design thinking. It covers how to lead whole-class discussions that explore a product’s purpose, features, users, and potential improvements—using a familiar example like a pencil sharpener. Teachers are guided in modelling critical questioning and encouraging creative ideas, helping children understand how real-world products evolve to meet user needs.
This video is part of Kapow Primary’s Design and technology – Teacher skills videos for Evaluating. It simplifies the evaluation process, ensuring teachers feel confident and prepared to help children analyse existing designs and develop their own innovative ideas in the lesson and unit below.